“Thank you for providing a warm and welcoming environment and for creating a safe space where I could develop my strategic thinking as a marketer and prepare for my interview. The coaching you gave me will stay with me for life. ”
“Ana has a natural talent for identifying hidden strengths in others. She guided me in discovering and articulating skills I had not realised I possessed.”
MY APPROACH
As a career coach for marketers, I combine my marketing knowledge and several coaching methodologies (cognitive behavioural coaching/ABCDE model and the GROW model) with a sincere, approachable, and compassionate style (my coachees' words, not mine), ensuring that my clients feel supported, understood, and truly helped to take action and make decisions throughout the coaching journey.
Using these methodologies, we’ll work on a combination of the following aspects (depending on your needs and requirements):
developing problem-solving skills and a forward-looking mindset
identifying skill gaps
updating your CV
doing a LinkedIn profile audit with suggestions for improvement
mock interviews
developing networking and job search strategies
identifying suitable opportunities
brainstorming solutions and ideas for your next career steps if you’re unsure and unclear about them
making a plan of action. It’s upwards from here!
LET’S WORK TOGETHER
How you’ll feel
more CONFIDENT, AT PEACE and clear-headed ABOUT YOUR NEXT CAREER STEPS
strategising the DREAM
We’ll carve out a plan based on your current skillset, your aspirations regarding the future of your marketing career.
HIDDEN GEMS
During our sessions, we’ll unearth and articulate your competitive advantage - the conglomeration of skills, experiences and characteristics that make you YOU. This exercise often becomes an aha-moment for my coachees.
Your USP(s) become the cornerstone of your personal brand, and can be infused into your social media profiles and/or your CV straight after the session.
SUPPORT - with a sisterly touch
I know what it means to be a sole marketer or to feel isolated even when you’re part of a team. From working through day-to-day challenges or acting as a sounding board, I’m here to mentor, encourage you and provide actionable advice.
FREELANCING + THINKING HATS
We'll explore tailored strategies to guide you into this next phase of your career, considering your unique situation and goals.
SKILL GAP ANALYSIS
Continuous learning but where do you even start? Following our chats, you’ll know which marketing tools and skills you need in your arsenal so you move towards your career goals.
PERSONALISED RESOURCES
Throughout our coaching interactions, you’ll be provided with a curated list of learning materials (business and marketing book recommendations, links to online courses, articles, and podcasts) to support your professional development.
Let’s Come Up with a Plan
Whether you’re a fresh graduate looking for work, a marketer wanting to enjoy not just survive your day job, an aspiring marketing freelancer in need of guidance or a practitioner stuck in a constant job hunt that seems to never end, I’m here to help.