In this episode, I’m looking into the four career models (linear, expert, roamer and spiral) and four specific options available to you as a Marketing professional if climbing the corporate ladder doesn’t appeal to you.

Too often, marketing is viewed as a service department rather than a strategic partner. This misperception can lead to misaligned goals and missed opportunities. Often seen as the external voice of the business, Marketing’s real success begins much closer to home. Listen to Margaux outline the path to better collaboration and enhanced credibility for marketing teams. More of that, please!

Your career doesn’t have to be a solo journey.
In this episode, I’ve chatted with Olivia about community, networking, and building a career WITH people who lift you up. Tune in - you’ve got so much to learn from this conversation.

"When people ask those questions of “how long should you stay in an organisation?” I'm like, as long as you still feel you're learning and growing and it's interesting to you, stay. And the moment it stops feeling like that, that's your cue.”

Georgiana Dragomir, the first Romanian woman to attend Massachusetts Institute of Technology's Entrepreneurship Bootcamp, shares her inspiring journey from the corporate world to leading a thriving digital agency. She discusses her leadership philosophy centred on transparency, adaptability, and human connection.

This conversation very much felt like a masterclass in leadership, and I hope it inspires you as much as it inspired me.

Knee-deep in marketing planning? Tune into this episode for actionable advice from a fellow marketing professional who's been at it for over a decade. Here's my strategy that I've refined through experience, by creating  marketing plans for various companies for more than 10 years.

The start of a new role can feel scary and daunting. There are so many new things to learn during this important chapter of your employment. In this episode, I’ve outlined a few things that, if done right from the beginning, will increase your chances of success in your new role. Listen in and be encouraged.

“While we understand that, sometimes, clients have commercial objectives that require being quite tactical, we will set the strategy at the same time."

Rowan Morrison, Co-Managing Director at Rationale

“Don’t just think: I did these things at my job. Think about how those things that you did set you apart, make you relevant for the position that you are looking to get hired for.”

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Marketers are their best selves when they believe in and love the product they’re marketing. And if you don’t, it is hard to get excited about your role. ”

Lauren Berkemeyer, Chief Marketing Officer at YuLife, Ex-Dow Jones, WSJ Marketer